Here's one of the spots: "It's Like Coffee"
Here are links to the others:
NewsByte2 contributor and eagle eye David notes that these look similar to promos done a month ago by Boston's WBZ: "It's Like Coffee," "Fresh is Better" and "It's Like Bacon." We tweeted this on @NewsByte2 and heard back from Lee Grossman, executive producer of CBS 2 Promos:
wbz spots inspired our campaign... we created 5 new spots and cbs-2-ified 3 of theirs. i'm very happy and proud of this campaign
The promos began airing today.